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The Business
of Flowers

Join De La Flor x Vita Fiori for a day of flowers, fresh perspective, and good company. Come learn something new, make beautiful things, and connect with florists who believe there’s room for everyone at the table.

Business x Installation: Full Day Experience

$1,000.00 Regular Price
$900.00Sale Price
Installation Type (optional)

A full day of flowers, business, and connection. Begin with a three-hour, hands-on installation workshop featuring four unique designs to choose from, working in small groups of no more than four with two instructors. Then, dive into the business of flowers with an honest, 90-minute class covering pricing, profit, marketing, branding, and the behind-the-scenes decisions of running a successful floral company. Includes all flowers, mechanics, tools, and supplies for the installation workshop, a breakdown of the pricing and recipes behind the designs, lunch, time to connect with fellow florists, and professional headshots and portfolio photography with an on-site photographer.

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